News
Breaking Point: Why Rebates Are Tearing Apart Distributors and Suppliers
Price breaks should be a great way for suppliers to build relationships and distributors to better compete. Instead, it’s become a source of conte...
#Counselor70: Pick Your Favorite Cover from the 1960s
Help us celebrate 70 years of Counselor by choosing the magazine’s most iconic covers.
Top Apparel Trends for 2024
Quality, comfort and positivity are woven into the most in-demand pieces for the year.
The Bright Side: Coming Together to Offer a Hand Up
When an account executive at a Michigan distributor happened to meet a family in need, he rallied his community to give them a fresh start.
Person of the Year 2023: Andy Shape, Stran & Company
Stran’s dedicated leader boldly took the company public as part of an ambitious growth strategy to make the distributor one of the biggest players ...
The Making of a Mascot: How ASI’s ‘Plus’ Was Brought to Life
Toronto-based Hogtown Mascots shares the process of creating the promo industry’s favorite new character.
Legal Cannabis Bill Passes Canadian House, Heads to Senate
Full-scale legalization of marijuana is one step closer to becoming a reality in Canada. Bill C-45, which will make pot legal across the Great...
Stormtech Welcomes New Canadian Sales Manager
Stormtech Performance Apparel (asi/89869) announces that industry veteran Mike Oliver has rejoined the company as Canadian sales manager. Oliver...
Legal Cannabis Producers in Canada Propose Advertising Standards
The debate continues in Canada over how marijuana will be promoted and advertised to the public after legalization next year. The Coalition...
WEE Continues Legacy of Women’s Empowerment
For the 8 th consecutive year, the WEE (Women's Empowerment Event) gathered together some of the most influential women in Canada's promo...
Canadian Promo Market News – September/October 2017
Starline Industries (asi/89213) welcomes Alex Jovetic as the company's new vice president of sales - Canada. In his new position, Jovetic will...
TNT Makes an Appearance on Dragons’ Den
The Next Trend Designs (TNT, asi/283375) announces that president and chief inventor Rob Charlton and vice president and CEO Janine Taylor were...
Redwood Classics Apparel’s Kathy Cheng Named WBE Canada Ambassador 2017
Redwood Classics Apparel (asi/81627) announces that President Kathy Cheng was recently named the WBE Canada Ambassador 2017 at WBE Canada's...
Lancer Sportswear Merges with Thinkwerx
Lancer Sportswear (asi/248426) in Bonnyville, AB, has merged with Thinkwerx (asi/343718), also in Bonnyville. The two companies will now operate...
Obituary: Hyman “Hy” Russman, Interconcept Inc.
Hyman "Hy" Russman, co-founder of Interconcept Inc. (asi/231553) in Saint-Laurent, QC, passed away on August 15 after a brief cancer battle. ...