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ASI’s 2026 Ad Impressions Study: 5 Compelling Takeaways
The newest edition of ASI’s definitive consumer study highlights the effectiveness and impact of promotional products.
Top Stories
The Exit Interview: Tim Andrews on Leadership, Listening & Letting Go
After his 23-year tenure, ASI’s president and CEO reflects on his long run, strong finish and the discipline to stop there.
How Distributors are Scoring Travel Market Sales Despite International Tourism Slowdown
Shifting travel patterns (including a rise in domestic tourism) are prompting promo companies to help hospitality clients do more with tighter budgets.
How Made-To-Order Apparel Levels Up Promo Campaigns
Though it comes with plenty of challenges, made-to-order apparel reaps unique benefits to the promo companies able to offer cut-and-sew customization.
Joint ASI-PPAI Study Finds Promo Among the Lowest Carbon Impact Advertising Channels
When it comes to ads that truly connect with consumers, promo’s carbon footprint is actually eight times smaller than digital.
Product Hub
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9th March 2026 Promogram
Testing News letter Promogram
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March 2026 News with Old tags
Deck of article.
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International Promo Community Convenes in Düsseldorf for 3 Days of Workshops & Product Displays
The 2026 PSI trade show also broke a world record for largest brand diversity in a promotional products display.
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Two Years After the Lahaina Wildfire, Maui Promo Pros Are Still Rebuilding Their Careers and Lives
The Lahaina wildfire burned homes, shattered careers and took lives. Two years later, with their world forever changed, print and promo pros on Maui are holding on to hope as they piece everything ...
Promo for the Planet
Sustainability
Why People Are Still the Future of Promo: A Message From (the Real) Tim Andrews
AI is a game-changing innovation, but the real power lies in how distributors and suppliers harness it to move our industry forward.
Sustainability
How To Solve Sustainability’s Most Daunting Task: Measuring Scope 3 Emissions
Indirect greenhouse gas emissions up and down the supply chain often have the biggest environmental impact – but are also the hardest to determine.
The Creative Decoration Techniques Behind the ‘Branding Together’ Podcast Merch Collection
Apparel decorators produced a creative collection of branded merch to outfit the hosts of Branding Together, our monthly industry podcast.
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Top Apparel Trends for 2024
Quality, comfort and positivity are woven into the most in-demand pieces for the year.
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Harley Dogs
Harley-Davidson has a longstanding brand connection with pets, dating back to 1914 when Miss Della Crewe drove cross-country on a Harley accompanied by her Boston bulldog, Trouble, in the...
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How To Be Prepared for Any Crisis
Having a crisis preparation plan is crucial to keeping your business operational even during the worst disasters.
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Counselor Promo Campaign Awards
Discover the promotions that deliver creativity in the spades.
Sponsored Content
Caro-Line
Sponsored 14 March
Wearables are one of the most effective promotional product groups - and as it turns out, cats and dogs love them too. Check out how Caro-Line Bandanna Promotions can help turn your furry friends...