Welcome to the 2017 Power 50 list, which ranks the most influential people in the industry.

#2: CJ Schmidt, Hit Promotional Products (asi/61125)

2016 Rank: 1
Title: President
Industry Experience: 13 years
Birthplace: Clearwater, FL

Heading up the fourth largest supplier in the promo products industry, Schmidt has built Hit into a powerhouse that produced $355 million in sales in 2016. His strong peer scores show he remains elite in his influence, and as Hit continues its push into the burgeoning wearables segment, it’s likely Schmidt’s power won’t wane anytime soon.