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Strategy

Apparel Sales Strategies to Sidestep Promo’s Thorniest Issue
Apparel Sales Strategies to Sidestep Promo’s Thorniest Issue
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Apparel inventory is here today, gone later today. Promo veterans share how they’re nav...

4 Apparel Trends for 2022
4 Apparel Trends for 2022
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The versatility of wear-anytime pieces will drive interest in apparel’s most intriguing...

2022 Product of the Year - Packaging

Once an afterthought, packaging is now the...


2021 Product of the Year: Food Gifts

Companies hungry to connect with clients a...


Testing the Jira ASCN

Tough times expose businesses that don’t h...

Mind Your Business: A Guide to Company Planning
Mind Your Business: A Guide to Company Planning
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Tough times expose businesses that don’t have a plan. Knowing how your firm is operatin...

Top 100 ESP Searches
Top 100 ESP Searches
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This ongoing project – updated with Q3 results – spotlights the promotional products th...

2021 Power 50

Meet the leaders who are driving the promo...


2021-2022 Multi-line Rep Directory

Get a complete listing of the industry’s M...


Facebook

Make the most of the biggest social media ...

Instagram

Share more than photos to leave a lasting ...


LinkedIn

When it comes to professional networking a...


TikTok

Go for entertainment value over sales pitc...

Pinterest
Pinterest
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Showcase your creativity and create mood boards for clients.

Social Media Platforms
Social Media Platforms
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Here’s a rundown of some other noteworthy social media apps and why they may be worth a...

By the Numbers: The Supply Chain Disaster
By the Numbers: The Supply Chain Disaster
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From shipping to labor to manufacturing, here’s a numerical look at the issues that are...

Training the Next Generation of Salespeople
Training the Next Generation of Salespeople
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For Gen Z, learning the art of sales and building relationships can be challenging duri...

Counselor 2021 Promo Campaign Awards
Counselor 2021 Promo Campaign Awards
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Ingenuity is on full display with these unique promotions.

The Promo People’s Guide to Social Media
The Promo People’s Guide to Social Media
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If you’re just getting started or simply need a refresher, here are top strategies from...