Strategy

Is the Future of Merch in the Metaverse?

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Virtual worlds and goods are part of an economy worth billions. Now, a handful of promo...

Head-To-Toe Hues

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Take a spin around the color wheel with these six of-the-moment monochromatic looks.

Brands Embrace Secondhand Swag

s habits like thrifting take off, industry...

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Apparel Sales Strategies to Sidestep Promo’s Thorniest Issue

Apparel inventory is here today, gone late...

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4 Apparel Trends for 2022

The versatility of wear-anytime pieces wil...

2022 Product of the Year - Packaging

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Once an afterthought, packaging is now the essential first step in the branding experie...

Mind Your Business: A Guide to Company Planning

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Tough times expose businesses that don’t have a plan. Knowing how your firm is operatin...

Testing Algolia Search Take 2

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Testing the new search

Testing top stories

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Tester

Top 100 ESP Searches

This ongoing project – updated with Q3 res...

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2021 Power 50

Meet the leaders who are driving the promo...

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2021-2022 Multi-line Rep Directory

Get a complete listing of the industry’s M...

Facebook

Make the most of the biggest social media ...

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Instagram

Share more than photos to leave a lasting ...

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LinkedIn

When it comes to professional networking a...

TikTok

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Go for entertainment value over sales pitches in your videos.

Pinterest

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Showcase your creativity and create mood boards for clients.

Social Media Platforms

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Here’s a rundown of some other noteworthy social media apps and why they may be worth a...

By the Numbers: The Supply Chain Disaster

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From shipping to labor to manufacturing, here’s a numerical look at the issues that are...

Training the Next Generation of Salespeople

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For Gen Z, learning the art of sales and building relationships can be challenging duri...

Counselor 2021 Promo Campaign Awards

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Ingenuity is on full display with these unique promotions.