Greater China (asi/58135) understands every aspect of the product lifecycle, but perhaps even more importantly, the team understands their clients, essentially redefining partnership through a distinct level of attention. “We pride ourselves on being a full-service solution, so when distributors come to us with a promotion, we can help them with several different options as far as the full product lifecycle, from creation all the way to delivery,” says Mark St. Peter, a Greater China import executive and marketing manager.

A CREATIVE, EXPLORATIVE PROCESS

Greater China demonstrates that the product lifecycle doesn’t have to be painful. “Since we handle everything internally, there are fewer hands touching the project, less chance for mistakes, fewer problems and quicker delivery,” St. Peter says. “A lot of times people think manufacturing and importing is a slow process, but it doesn’t have to be.”

Clients can expect to see visuals quickly – including photos and videos with logos – illustrating size, function, decoration and anything else that offers a real user experience with the product.

“We also provide pre-production samples with every order for review and sign-off before any production starts,” St. Peter says. “Our goal is to define and exceed our client’s expectations. Sometimes this is the most challenging part of our partnership if the distributor isn’t as attuned to their client’s needs. So it can be both a creative and explorative process. We try to make it as seamless and as painless as possible.”

PRODUCT SAFETY AND COMPLIANCE ENSURED

Vast industry experience and knowledge means the team is adept at troubleshooting and projecting needs, often utilizing solutions and workarounds that allow product completion and delivery not just on time, but early. No detail is spared with Greater China’s testing, compliance and shipping processes.

“Our logistics manager guides all products cleared through customs, and we handle all our own logistics, shipping products via ocean or air freight, and door delivery to the client. It’s all seamless,” St. Peter says. “Greater China is also C-TPAT certified. Very few suppliers have this certification, as the accreditation process can take more than a year. Essentially it means our whole supply chain is secure and safe.”

HEALING PAIN POINTS, BUILDING TRUST

For Greater China, the product lifecycle is about the entire experience – meeting clients at their pain points, troubleshooting, building trust and creating a meaningful and memorable product.

Interviewed on video for Greater China’s website, client and B.A.C. CEO Woody Wojdylak said of working with the company, “It’s like an insurance policy. My insurance policy with Greater China is this: Once I give them a purchase order, I don’t have to worry about it.”

For a company that prides itself on value, timeframes and delivery, Greater China has solidified a priceless touchstone – trust.

“We pride ourselves on being a full-service solution, so when distributors come to us with a promotion, we can usually help them with several different options as far as the full product lifecycle, from creation all the way to delivery.” --Mark St. Peter, Greater China

LEARN WHAT GREATER CHINA DOES FROM START TO FINISH

The product lifecycle is never one-size-fits-all. Each promotion presents a unique set of needs and challenges. A great manufacturing partner meets these requirements and desires with ingenuity and foresight, and sees every promotion as an opportunity to create a memorable product.

POTENTIAL COMMOTION TURNED OCEAN PROMOTION

A rush holiday reward program required 750,000 units of an acrylic, double-wall tumbler with a 4CP printed insert. Working with the client on a tight six week turnaround, Greater China produced custom molds for the tumbler and lid design. The tooling was completed early, before the final purchase orders were even issued – and everything arrived on time via ocean transport. Check out the Amazon Tumbler.

TOAST TO GREATNESS

A competitor said it couldn’t be done, so Greater China was then tasked – in early September – with creating a four-piece drinkware gift set for a late October delivery. Twenty-four hours later, the project was quoted and confirmed. It arrived early. The client said: “I truly appreciate how you handled that order. The other supplier was so off base, and no one there really could make it happen for my customer’s need date. You listened, questioned, went to bat and made it happen seamlessly for me. That’s what our customers want – no drama, and on-time delivery.” Click here to check out the Drinkware Set.

FINAL FOUR FRENZY

March Madness sends clients scrambling for promotional items at a moment’s notice, since it’s nearly impossible to predict – apologies to office fantasy brackets – who’ll make it to the Final Four. A client needed something special for a Miller-Coors promotion, and Greater China saved the day with a creative take on a vintage favorite – a custom tin cooler with a leather basketball wrap. Click here to check out the Tin Cooler.

GREATER CHINA is a direct manufacturer of custom OEM product, selling to both the promotional and consumer products industries with 22+ years of experience. Specializing in over 10 product categories, we can source and deliver most any product for you. Greater China is full service, sourcing product and managing every aspect of production with staff on the ground in China and utilizing our time-tested 20-step project management protocol. No need to worry about quality control, product safety, CPSIA compliance or the hundreds of details related to custom manufacturing. Greater China oversees every aspect for you! Our global logistics team and in-house customs brokering ensure timely, seamless delivery. This is how we provide the “Ultimate Manufacturing Experience”! And we back this claim with a 30-day product guarantee on all orders.

Visit www.greaterchina-usa.com to learn more.

For the complete story, click here.