Sustainability

Joint ASI-PPAI Study Finds Promo Among the Lowest Carbon Impact Advertising Channels

News

When it comes to ads that truly connect with consumers, promo’s carbon footprint is act...

ASI Research Exclusive: European Distributors’ Annual Sales Rise in 2024, Topping $14.24B

News

The third annual study of the European promotional products industry builds on ASI Rese...

Testing Linking a Education class

Industry distributors can use these strate...

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The Next 5 Years: Achieve Full Transparency in Sustainability

Greater accountability and transparency wi...

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Big Markets 2025: Associations & Clubs

The desire to reconnect is pushing this ma...

Better Together: Why Counselor Top 40 Suppliers Are Teaming Up

Strategy

Leading suppliers are forming partnerships to benefit both parties and broaden their of...

Testing Tags 2 Feb 28

News

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Test An Inside Look at S&S Activewear’s ‘Robot Revolution’

Strategy

ASI Media’s visit to one of the Counselor Top 40 supplier’s distribution centers reveal...

Stylish & Sustainable: Upcycling, Recycling and Other Techniques on the Cutting Edge of Fashion

Strategy

Designers – in promo and beyond – are celebrating the joyful side of sustainable apparel.

PSI Draws Thousands of Global Promo Pros; Showcases Why Europe Leads in Sustainability

Now in its 62nd year, the PSI Düsseldorf S...

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Retail Oriented

An influx of retail brands has created a w...

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#Counselor70: Pick Your Favorite Cover from the 2010s – Present

Help us celebrate 70 years of Counselor by...

#Counselor70: Pick Your Favorite Cover from the 2000s

Help us celebrate 70 years of Counselor by...

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North Carolina Reclaims Its Apparel Heritage – With a Sustainable Twist

Once a global epicenter for clothing produ...

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  Share the Love With Clients, Co-Workers (1)

In this Facebook Live, ASI editorial staff...

How To Make Promo an Essential Part of Sustainable Trade Shows

Web Exclusive

As event organizers implement more stringent requirements, the promo industry can offer...

  Testing Podcast Tags (1)

According to  Buzzsprout , there are 2,442,670 valid podcasts and over 65 million...

How Promo Can Join the Circular Economy

Promogram

Innovative suppliers and distributors are embracing the circular economy – reusing, rem...

5 Common Sustainability Myths & Objections Debunked

Promogram

If you’re trying to sell eco-friendly promo products, you’ve probably heard some or all...

Infographic: Eye-Opening Sustainability Stats

Promogram

Consumers across generations say they’re willing to spend more on sustainably made goods.

10 Meaningful Ways to Make Your Office Greener

Promogram

Some require investment and time, others are simple and easy, but all these improvement...