Every sale was crucial in 2020, which means suppliers had to deliver for their distributor customers when they needed it the most. Here, we honor the suppliers who come through again and again with our 2021 Counselor Distributor Choice Awards, where we crown 41 of the best suppliers in the industry as voted on by promo distributors, who cast over 34,000 votes. The suppliers were recognized across 52 product categories, including two new ones this year: PPE – Face Coverings and PPE – Other. When there are thousands of suppliers that you can do business with, you can count on these winners here to be the best of the best.

The Distributor Choice Awards categories are listed below and include a total of 522 suppliers who are finalists, with the winners of each category highlighted in purple.