Trump Tariffs: 5 Big Questions on How Promo Will Be Impacted

The incoming president has promised to raise tariffs across the board – compelling promo companies to consider adjustments to their sourcing and pricing strategies.

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  Nearshoring or Far Away? Exploring the Future of Mexican Manufacturing

  The U.S. imported more products from Mexico than China for the first time in two decades. But the attractive proposition of nearby sourcing is tempered by real challenges.

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  Distributors Bounce Back With Sales Growth in Q3

  Firms of all sizes grew revenue, resulting in an average 4.2% increase for the promo industry and the biggest sales gain in over a year.

• Innovation Watch: HPG Debuts Pinterest-Like Storyboard+

  The automation-driven marketing tool from the Top 40 supplier enables distributors to virtually render logos onto an array of products, images of which are presented in a cloud-based storyboard tha...

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• The Triumphant Return of Physical Catalogs

  Retailers like Amazon and J.Crew have scored big with their printed catalogs, proving this storied marketing medium is more than just a nostalgia play.

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  Counselor 2024 Power 50

  In a roller-coaster decade, these are the leaders navigating the highs and lows to lay the foundation for long-term success.

• Drinkware, Social Media & the Continual Search for the Next Stanley

  What’s hot in drinkware is now defined by social media, fueling the growing consumer urge to stay on trend in a category that’s become a status symbol.