Promo Research

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The mission of ASI’s insights team is to provide data & infographics to help our members show the value of promotional products and improve their business.

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Joint ASI-PPAI Study Finds Promo Among the Lowest Carbon Impact Advertising Channels

News

Joint ASI-PPAI Study Finds Promo Among the Lowest Carbon Impact Advertising Channels

When it comes to ads that truly connect with consumers, promo’s carbon footprint is actually eight times smaller than digital.

Strong Q4 Lifts Promo Industry to Record $27.7 Billion in 2025 Sales

Research

Strong Q4 Lifts Promo Industry to Record $27.7 Billion in 2025 Sales

Though the gains were driven more by price increases than increased sales activity, distributors remain relatively optimistic for the year ahead.

Promo Industry Rebounds in Q3 With Highest Sales Growth in 2 Years

Research

Promo Industry Rebounds in Q3 With Highest Sales Growth in 2 Years

With a 5% year-over-year increase in Q3 sales, the industry picked back up after several months of tariff struggles and uncertainty settled down.

 

2024 End-Buyer Research Series

This exclusive research is the promotional products industry's most comprehensive study on end-buyers. Broken down my markets and other demographics, it reveals what end-buyers value most in my promo and how they use it.

End-Buyer Research

2024 End-Buyer Research
ESP+

State of the Industry

This award-winning, annual report provides an in-depth look at the current state of the promotional products industry including top product categories, leading markets, the Top 40 suppliers & distributors by sales and much more.

Global Ad Impressions Study

Get powerful data to prove to your clients that promotional products are the most high-impact, cost-effective advertising medium around.

2023 Ad Impressions Study 2023 Ad Impressions Study Infographics Library

Ad Impressions Study
State and Regional Report

State and Regional Report

Our exclusive data breaks down annual distributor sales by state and region plus offers the strategies, products and trends that are going to propel distributors forward.

2023 State and Regional Report