Counselor’s exclusive ranking of the suppliers with the most revenue in the promo products market.

Vantage Apparel (asi/93390)

With its sales rebounding in 2016, reaching just shy of $50 million, Vantage climbs one spot in this year’s Top 40. Now in its 40th year, the supplier serves 8,500 clients.

2016 Rank: 34

2016 Revenue: $49.5

2015 Revenue: $47.4

Percent change: 4.4%

Five-year growth rate: -6.6%

Top Officer: Ira Neaman