Strategy

Meet A Square With An Attitude

Web Exclusive

Discover how to turn the Southwest staple of a bandanna into a dual-purpose promo for a...

One Powerful Concept to Recharge Your Resolutions

Web Exclusive

With 2017 coming to a close, it's the perfect time for you to reflect upon your year...

Ultra Violet Crowned 2018 Color of Year

Expect 2018 to be emotional, imaginative...

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ASICentral Top 10: Promogram News

Each year our outstanding Editorial...

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Will DipClip Be The Next Big Promotional Product?

If you have ever scarfed McNuggets while...

Philly Police Get "Strange" In Latest Social Media Campaign

Web Exclusive

Yo, you think it's tough to park in Philly on a normal day? Just wait until it snows....

Promo Apparel Trends By Age

Advantages

With retail styles now widely available, the promotional products industry can offer st...

In Demand: Plus-Size Apparel

Advantages

Suppliers are launching plus-size apparel lines to meet client demand.

Smart Bracelet Helps Capture Unforgettable Moments

Web Exclusive

Think about the last time you tried and failed to capture the perfect moment on...

Supplier Closed Due to Wildfires

Supplier Pinnacle Designs (asi/78140) is...

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Thread Isn't Ink

Teach your customers to work around the li...

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Promo Talk: Patrick Black, Perfect Imprints

Candid opinions from industry pros.

Promo Talk: Patrick Black, Perfect Imprints (1)

Candid opinions from industry pros.

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Prison For Soldier Who Defrauded Government On Promo Products Orders

Branded merchandise was at the center of...

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Wearables News Briefs - December 2017

Alphabroder  (asi/34063) has closed...

Versatile Woven Products

Web Exclusive

The woven category is so much more diverse than just classic button-downs. Think...

Q&A: Using Algae to Create Sustainable Footwear

Web Exclusive

BLOOM Foam has created the first plant-based, performance-based foam. Its sustainably...

Appeal to Environmentally Aware With Sustainable Apparel

Wearables

Upsell clients by showing them how well-made, eco-friendly apparel will boost their bra...

Small Business Saturday Offers Branding Opportunity

Web Exclusive

Small Business Saturday - sandwiched between Black Friday and Cyber Monday - has...

Small Business Saturday Offers Branding Opportunity

Web Exclusive

Small Business Saturday - sandwiched between Black Friday and Cyber Monday - has...

Improve a Low-Quality Image

Wearables

Photoshop has a few tools you can use to increase the quality of lower-end JPG files.