Strategy

Case Study: The Fun Factor

Advantages

This California company sells and lives by a simple motto.

Who’s the Advantages Distributor Salesperson of the Year?

Advantages

Last year's winner carved out 40% growth while beginning her fourth decade in the...

Wearables News Briefs - October 2017

Charles River Apparel   (asi/44620)...

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‘Merchandise on a Mission’: Promo Products Making a Difference

Will Valentine is a merchant adventurer...

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Ink That Thinks: Researchers Work on Health-Monitoring Tattoos

Worried you might be dehydrated? Need to...

Sharp Pen And Pencil Sets

Advantages

While so much work is handled electronically, pen and pencil sets are still choice...

The Business of Relationships: Steven Flaughers Shares the Key to Multi-Million Dollar Success

Web Exclusive

It's often said that you are only as strong as the company you keep. For Steven...

Nadel Foundation Donates $1 Million to Santa Barbara City College

Web Exclusive

A school where the late entrepreneur Jack Nadel served as a teacher and mentor now...

Custom Socks Make an Impression

Web Exclusive

When you're discussing logoed apparel with clients, don't forget their feet. A custom...

4 Easy Steps To Become A Banner Expert

You see banners every day as you drive...

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Instagram Takeover: Upstate Merch

Instagram is an ideal medium for showing...

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Puerto Rico in dire need as ASI hurricane relief fund drive continues; $93,150 raised so far

An important message for the industry...

Washington Capitals' Gravy Boat Giveaway is Promo Gold

The Washington Capitals will be doing...

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Promo Market to Target: Retail

For an industry in transition, compelling ...

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Case Study: High Expectations

This Florida distributor nurtures a cultur...

Take Steps To Promote Healthy Feet

Web Exclusive

Seventy five thousand miles - or three trips around the earth's circumference at the...

The Final Stretch: Embroidering on Compression Fabric

Wearables

Sewing on performance apparel requires adjustments to your hooping technique.

Festive Holiday Products

Advantages

End-of-year gift giving is something too many clients leave until the last minute. If...

Get Hot Around the Collar with Ties, Scarves

Wearables

Help clients stand out with attention-grabbing logoed neckwear. "Neckties and...

Image of Potential New U.S. Men’s World Cup Jersey Leaked Online

Web Exclusive

The Internet has gone and done it again: Something that wasn't supposed to be public...

Logo Mats Provide Superior Branding Opportunities

Web Exclusive

Walls and countertops are excellent places to promote a brand, but tell your clients...