Strategy

Niche: Wedding Apparel and Accessories

Stitches

For many decorators, personalized wedding apparel and accessories is a lucrative...

Showcase: Polo Shirts

Stitches

The polo continues to be where it's at. "Polos have a great niche in the apparel...

Canary Yellow

Brilliant and nearly fluorescent, canary...

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Athletic Designs

Sporty apparel that integrates an...

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New York Fashion Week

New York Fashion Week’s fall 2014 runways ...

Product Pick

Stitches

Stahls' ID Direct (asi/88984) released a new printable heat-transfer material -...

Reduce Needle Wobble by 60%

Stitches

New from Tajima is the TMAR-KC, a multihead automatic embroidery machine that is...

All-Year-Round Holiday Sales

Stitches

Throughout the year there are seasons, holidays and events that provide excellent...

Stylish Lettering Made Easy

Stitches

Pump up your lettering by adding contrast and sparkle. Dalco Athletic offers...

Tricky Fabrics Need Special Treatment

Nylon rain ponchos and performance-poly...

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Create a Screen-Printed Slogan

Chicago-based Culture Studio Custom Screen...

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Selling Via Social Media

When it comes to using social media for...

Lac Seul Fabric Art

Patricia Ningewance is known for her...

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Long-Time Barudan Sales Rep Passes Away

The embroidery industry lost a...

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Fresh Ideas

Need a little something different? Looking...

Women’s Apparel

Advantages

Now is the time for warm weather events, such as outdoor picnics, birthday parties and ...

New From ASI Long Beach

Advantages

The 2014 Long Beach show highlights included a wow-worthy keynote from artist Erik Wahl...

Compensation on the Climb

Advantages

Advantages’ exclusive Compensation Survey reveals industry sales pros are earning more ...

Sunscreens

Advantages

By providing end-users with custom-logoed sunscreen, customers build brand awareness an...

SXSW: The Place to Build Bands & Generate Fans

Advantages

South by Southwest (SXSW) – the three-week long festival that’s launched music careers,...

Promotions Mark Baseball Opening Day

Advantages

Baseball season started in earnest and there was no shortage of opening day events and ...