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Company announcements
#Counselor70: Pick Your Favorite Cover from the 2000s
NewsHelp us celebrate 70 years of Counselor by choosing the magazine’s most iconic covers.
5 Ideas for Targeting Booming Podcast Market
The popularity of branded merchandise from...
The Truth About Selling and Sourcing Direct
Suppliers selling direct and distributors ...
Small Business Saturday Offers Branding Opportunity
Small Business Saturday - sandwiched...
ASI & the Alliance in Partnership
Dual Membership
Learn more about the dual membership program for qualified new distributor members of ASI and the Alliance.
ASI is partnered with the PRINTING United Alliance, a nonprofit, member-based printing and graphic arts association in North America. The partnership paves the way for members of ASI and the Alliance to capitalize on the increasing convergence of promo products with print distributors and decorators.
Kevin O’Leary: Successfully Growing Your Startup
Web ExclusiveIn this Strategy Session podcast, Kevin O'Leary of ABC's Shark Tank discusses the...
Overcome Low-Cost Competitors
Advantages1. Make a Title Change If "sales" is in your title, prospects might focus more on...
Axis Promotions Spreads Holiday Cheer
Web ExclusiveTop 40 distributor Axis Promotions (asi/128263) celebrated a prosperous year by...
Survey Suggests Holiday Opportunity With Small Store Owners
PromogramSmall store owners in the U.S. say that the biggest impediments to undertaking...
Retailers and Promo Firms Hit Cyber Monday Sales Highs
This year's Cyber Monday was the single...
Small Business Saturday Offers Branding Opportunity
Small Business Saturday - sandwiched...
The Future of Leadership
The best bosses will need to adapt to thei...
Will Employees Ever Work For A Robot Boss?
Earlier this year, Financial Times...
Kevin O’Leary: Successfully Growing Your Startup
In this Strategy Session podcast, Kevin...
Market to Target: Trade Shows
With consistent growth and oceans of promo...
Supermarkets Stay Fresh by Launching Fashion Brands
Web ExclusivePretty soon, it won't just be the salad that needs dressing at your local market. A...
*NSYNC to Release ’90s-Inspired Branded Merch
Web ExclusiveMillennials, rejoice! Iconic '90s boy band *NSYNC will be teaming up with global...
Sponsored Content
Meet the Cutest Billboard You've Ever Seen
Wearables are one of the most effective promotional product groups - and as it turns...
SPONSORED BY:
Caro-Line
4 Ways To Warm Your Sales
Inspire outerwear sales this fall and winter by focusing on performance-rich thermal an...
SPONSORED BY:
3 Steps To Loyal Clients And Lucrative Referrals
Web ExclusiveWant to learn how to stop clients from leaving you for a lower-priced competitor?...
Taco Bell, Forever 21 Launch Joint Fashion Line
Web ExclusivePromotional clothing lines are a serious marketing opportunity for brands. Need...
The Future of Customer Experience
CounselorClient needs are constantly changing. How can promo firms evolve to stay ahead?
Using Predictive Analytics In the Promo Industry
CounselorAmazon customers know it well: the "recommended for you" bars, showing products...