Testing Awards Story
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Counselor State of the Industry 2025: Supplier Health
A multitude of factors – starting with the seismic impact of tariffs – are undermining ...
Counselor 2025 Distributor Entrepreneur of the Year: Millie Tadewaldt, Brilliant
An innate understanding of the power of gifting has helped this entrepreneur build a cr...
Counselor 2025 Distributor Family Business of the Year: Elite Promotional Marketing
Expansion has been a constant for Drew Schamehorn since he took over the Edmonton-based...
ASI Media’s 2025 Salespeople of the Year
These are the solution-weaving sales all-stars propelling big business in promo.
Distributor Entrepreneurs of the Year 2023: Jon Alagem & Michael Scott Cohen, Harper + Scott
This dynamic pair is making their mark with high-profile merch collaborations and top-t...
How Promo Companies Can Thrive in the 2020s
So much has happened in the 2020s. No matter what comes next, here's how promo companie...
The Next 5 Years: Meet the Growing Needs of Your People
After a profound shift in the world of work, employers will be challenged to continue m...
Nearshoring or Far Away? Exploring the Future of Mexican Manufacturing - PH
The U.S. imported more products from Mexico than China for the first time in two decade...
New York Considering Banning Noncompete Clauses
The state-level prohibition, which Empire State promo companies would have to abide by ...
Nearshoring or Far Away? Exploring the Future of Mexican Manufacturing
The U.S. imported more products from Mexico than China for the first time in two decade...
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Young & In Charge: Insights From Next-Gen Family-Business Leaders
Entitled? Far from it. These young execs reveal how they’re meeting the challenge of co...
Bess Cohn Humanitarian of the Year 2021: The Promotional Products Industry- Testing
Phones went silent. Emails stopped coming. Offices lay empty and sales dried up. ...
Counselor Lifetime Achievement Award 2024: Fred and Suzette Albrecht, Proforma Albrecht & Co.
Through compassion and ambition, the husband-and-wife team have spent the last 25 years...
Counselor Bess Cohn Humanitarian of the Year 2024: Jed Seifert, Stakes Manufacturing
This decorator is on a mission to erase the misconceptions about employees with disabil...
2024 Promotional Products Salespeople of the Year
These are the relationship-building, creative consultants spurring eye-popping success ...
The Bright Side: Coming Together to Offer a Hand Up NEW DATE
When an account executive at a Michigan distributor happened to meet a family in need, ...
Active Promo Apparel Trends By Age NEW DATE
With retail styles now widely available, the promotional products industry can offer st...
2023 Product of the Year: The Stanley Quencher EDIT
It’s a social media sensation, the next big thing in the drinkware boom – and the must-...
Overcome Low-Cost Competitors
1. Make a Title Change If "sales" is in your title, prospects might focus more on...
Person of the Year 2023: Andy Shape, Stran & Company
Stran’s dedicated leader boldly took the company public as part of an ambitious growth ...
Case Study: Leveraging LinkedIn
Harnessing the power of this social media platform has taken one distributor’s sales sk...
Meet the New Boss: Gen Z, Millennials and The Next Era of Leaders
Millennials and Gen Z are starting to take over promo companies – and you can be sure t...