Strategy

Philly Digital Summit: Top Tips for E-Marketers

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Digital marketers, branded content creators and a whole range of creative...

How to Sell Six Orders a Day

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1. Generate Referrals About one in four of your orders needs to be from referrals;...

Beer, Branding: Another University Licenses Its First Official Beer

New Mexico State University has gotten...

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Chatbots Are the Future of Customer Service

"Hello, thank you for shopping with us...

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High-Value Incentive Products

In the lucrative incentives market,...

Walmart Enters Promotional Products Business

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The world's largest company by revenue is now a player in the promotional products...

Guns N’ Roses, Harley-Davidson Release Co-Branded Tees

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If searing guitar solos and roaring motorcycle engines are your thing, you're...

Snap Up This Wow-Worthy Promo Solution

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Did you know more than half of U.S. consumers who own logoed drinkware use it two to...

Your Direct-to-Garment Printing Solution

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Meet the RICOH Ri 3000 and Ri 6000, a brand-new line of printers that combine the...

Sell More Apparel to Millennials

"Eco-friendly" and "green" are no longer...

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Apple Finally Makes an Instagram and Here’s Why You Should Too

Under the heading of "better late than...

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Lawsuit: Merch Purveyor Violated Mike Tyson’s Trademarks

Mike Tyson made a career of knocking...

Sell More at Fundraising Events

Q: I'd like to increase my business...

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3 Industries That Benefit From Logo Mats

What are point-of-purchase items? ...

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Twinkle, Twinkle Little Eyelashes

This one's for the faux lash lovers that...

Minor League Baseball: 5 Ridiculous (In The Best Way) Promotions

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Minor league baseball promotions are, well, you can insert just about any adjective...

Yard Signs Used to ‘Push Out the Pushers’

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More than 140 Americans die every day due to overdosing on opioids which include...

Minor League Baseball: Fans Swing By For Golf Night Giveaway

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Lifelong friends Jules Alper and Gary Lee proudly wore their new logoed golf visors...

Sporty Women’s Apparel

Advantages

Nearly half of the U.S. workforce is comprised of women. In case it wasn't obvious...

Minor League Baseball: A Night of Superheroes and Swag

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It's an idyllic late spring evening in Reading, PA, about 60 miles northwest of...

Slideshow: Renaissance Faire Merch

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Winter may be coming, but it was a lovely summer's day in the shire when Counselor...