Strategy

Promo Apparel Trends By Age

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With retail styles now widely available, the promotional products industry can offer st...

In Demand: Plus-Size Apparel

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Suppliers are launching plus-size apparel lines to meet client demand.

Smart Bracelet Helps Capture Unforgettable Moments

Think about the last time you tried and...

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Supplier Closed Due to Wildfires

Supplier Pinnacle Designs (asi/78140) is...

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Thread Isn't Ink

Teach your customers to work around the li...

Promo Talk: Patrick Black, Perfect Imprints

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Candid opinions from industry pros.

Promo Talk: Patrick Black, Perfect Imprints (1)

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Candid opinions from industry pros.

Prison For Soldier Who Defrauded Government On Promo Products Orders

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Branded merchandise was at the center of a fraud case that has seen a lieutenant...

Wearables News Briefs - December 2017

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Alphabroder  (asi/34063) has closed its acquisition of Prime Line (asi/79530)....

Versatile Woven Products

The woven category is so much more...

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Q&A: Using Algae to Create Sustainable Footwear

BLOOM Foam has created the first...

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Appeal to Environmentally Aware With Sustainable Apparel

Upsell clients by showing them how well-ma...

Small Business Saturday Offers Branding Opportunity

Small Business Saturday - sandwiched...

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Small Business Saturday Offers Branding Opportunity

Small Business Saturday - sandwiched...

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Improve a Low-Quality Image

Photoshop has a few tools you can use to i...

Create The Perfect Gifts With Product Bundles

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Gift giving season is upon us. Recommend branded bags and product bundles to get your c...

Case Study: The Human Touch

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Face-to-face interaction has immensely benefitted this distributor’s prospecting.

Video: Two Days at A&P Master Images

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A few weeks ago, I spent two days at  A&P Master Images   in Utica, NY, to get...

Video: Techniques for Recruiting and Training

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A&P Master Images , a 5,500-square-foot-and-growing decorated-apparel shop in...

Podcast: Mastering The New Rules of Sales & Marketing

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In this Strategy Session podcast, internationally renowned best-selling author and...

Eco Evolution: Sunglasses Made From Plastic Waste

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François van den Abeele is proof that strong values can provide the framework for a...