Strategy

Smart Bracelet Helps Capture Unforgettable Moments

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Think about the last time you tried and failed to capture the perfect moment on...

Supplier Closed Due to Wildfires

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Supplier Pinnacle Designs (asi/78140) is closed due to wildfires in their area. They...

Thread Isn't Ink

Teach your customers to work around the li...

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Promo Talk: Patrick Black, Perfect Imprints

Candid opinions from industry pros.

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Promo Talk: Patrick Black, Perfect Imprints (1)

Candid opinions from industry pros.

Prison For Soldier Who Defrauded Government On Promo Products Orders

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Branded merchandise was at the center of a fraud case that has seen a lieutenant...

Wearables News Briefs - December 2017

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Alphabroder  (asi/34063) has closed its acquisition of Prime Line (asi/79530)....

Versatile Woven Products

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The woven category is so much more diverse than just classic button-downs. Think...

Q&A: Using Algae to Create Sustainable Footwear

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BLOOM Foam has created the first plant-based, performance-based foam. Its sustainably...

Appeal to Environmentally Aware With Sustainable Apparel

Upsell clients by showing them how well-ma...

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Small Business Saturday Offers Branding Opportunity

Small Business Saturday - sandwiched...

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Improve a Low-Quality Image

Photoshop has a few tools you can use to i...

Create The Perfect Gifts With Product Bundles

Gift giving season is upon us. Recommend b...

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Case Study: The Human Touch

Face-to-face interaction has immensely ben...

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Video: Two Days at A&P Master Images

A few weeks ago, I spent two days at  ...

Video: Techniques for Recruiting and Training

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A&P Master Images , a 5,500-square-foot-and-growing decorated-apparel shop in...

Podcast: Mastering The New Rules of Sales & Marketing

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In this Strategy Session podcast, internationally renowned best-selling author and...

Eco Evolution: Sunglasses Made From Plastic Waste

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François van den Abeele is proof that strong values can provide the framework for a...

The Perfect Banner For Every Situation

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To close a sale, you need to direct your client to the perfect solution for their...

Become an Apparel-Decorating Expert

Wearables

If you're a distributor who wants to sell into the approximately $7.5 billion...

Therapeutic Stress Relievers

Advantages

Wherever there's stress, there's a promotional item to the rescue. And they're needed...