Strategy

Adidas Sneaker Promo Weds Beautiful Art & State Pride

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The sportswear maker had female artists create, on sneakers, one-of-a-kind designs that...

8 On-Trend T-shirts

Wearables

When it comes to promo T-shirts, value is key, according to Kristin Slinn,...

3 Successful Point-Of-Purchase Campaigns Using Logo Mats

WHAT ARE POINT-OF-PURCHASE ITEMS? ...

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How To Become A Better Networker

In this Q&A, The Networking Motivator reve...

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How to Care for your Apparel Decorating Equipment

Follow the manufacturer’s maintenance sche...

Sell More With These Stellar Tips

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You've got a client hosting a grand-opening celebration planned for a hot Saturday...

Bags With Style

Advantages

Bags and totes generate over 5,700 impressions (2,500 more than the next product...

Soccer Shenanigans: Jersey Fails, the U.S. Gold Cup Jersey, & Promo Sales Opps

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Why promo distributors should care about the new U.S. men’s soccer team jersey, and the...

An Industry Power Couple You Should Know: Julie and Dan Haar

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AN INDUSTRY POWER COUPLE YOU SHOULD KNOW: JULIE AND DAN HAAR

Create The Perfect Spec Sample

The room's alight with excitement. After...

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“Ode To Tommy John Surgery” Is Minor League Team’s Latest Brilliant Promotion

The Potomac Nationals might be 12.5...

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I Earned My BASI: Suzanne Shea

Suzanne Shea is the owner of both...

4 Questions To Ask Before Making A Sale

Step 1 What's the timeframe? If...

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Wearables News Briefs - July 2017

AnaJet   has launched a new...

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Soccer Team’s Animated Video Is Marketing Gold

Premier League team has struck marketing p...

Philly Gay Pride Parade Event - Vendors, Swag & History

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In June of 1988, the Philadelphia gay pride parade was finally recognized and...

ASI Education Q&A: Cheryl Hokanson

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Cheryl Hokanson is the promotional products director at Ironmark (asi/169127) in...

DecoNetwork CEO Charged With 1997 Murder

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The CEO of DecoNetwork, a software company for apparel decorators, was charged...

Memorable Packaging And Gift Essentials

Advantages

The end-of-year holidays are traditionally gift-giving season for businesses. But, a...

Can Google Really Replace Me?

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The answer to this question is yes, and right now, Google and other search engines...

Custom T-shirt Donation Makes for Happy Campers

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Summer camp is all about making memories, but at Camp Smile, held at Cedar Crest...