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Strategy

Poll: How Do You Feel About Fashion?
Poll: How Do You Feel About Fashion?
Web Exclusive

As Wearables prepares for our annual fashion issue this September, we wanted to know...

Pay For Your Beer With Your Soccer Jersey
Pay For Your Beer With Your Soccer Jersey
Web Exclusive

A payment chip embedded in a logoed patch on FC Schalke 04’s jerseys can be used to pay...

How To Increase Your Workwear Sales Today

What if there was a market that 95% of...


Gubernatorial Candidate Raising Money With Fidget Spinners

Politicians are no strangers to using...


‘Beat The Freeze’ Baseball Promo Is A Hilarious Home Run

“The Freeze” has become a viral sensation ...

Podcast: Saving Elephants as a Brand Strategy
Podcast: Saving Elephants as a Brand Strategy
Web Exclusive

In this podcast, Jay Reid, head of production at Ivory Ella , talks about the...

Make Sure You’re Getting a Good Deal on Equipment
Make Sure You’re Getting a Good Deal on Equipment
Wearables

You can save money by purchasing used equipment, but do your research first.

The 5 Most Lucrative Markets For Selling Mats
The 5 Most Lucrative Markets For Selling Mats
Web Exclusive

Targeting different industries requires different strategies. Here’s how PromoMatting h...

Custom Rubber Ducks Make A Splash At 'The Best College Tradition'
Custom Rubber Ducks Make A Splash At 'The Best College Tradition'
Advantages

Every year the same scene unfolds in the warm Florida sun: Thousands of college...

SquadLocker Disrupts Team Apparel Business

SquadLocker wants to change the...


Promo Market to Target: Colleges

The smart way to gain admission to this lu...


Essential Journals and Notebooks

Clients hosting offsite meetings (or...

Most Influential Promo Products in Canadian Provinces

We asked consumers throughout Canada how...


Get a Better Halftone Reproduction

Get a grip on better halftone...


The Secret To Competing With Low-Cost Direct Sellers

Have you ever dropped your price to...

Testing category Product 2
Testing category Product 2
Wearables

One key to being a master negotiator is intuitively employing different approaches,...

6 Fall/Winter Fashion Trends You Should Be Selling Now
6 Fall/Winter Fashion Trends You Should Be Selling Now
Web Exclusive

From shearling to velvet, to scarves and hot color bullsblood, here are the trends your...

Understand Your Negotiation Personality
Understand Your Negotiation Personality
Wearables

One key to being a master negotiator is intuitively employing different approaches,...

Promotional Product Sales Compensation Survey
Promotional Product Sales Compensation Survey
Advantages

Distributors are increasingly choosing salary over commission to compensate sales reps....

A Teenager Explains Fidget Spinners
A Teenager Explains Fidget Spinners
Web Exclusive

Adults don't get them. Schools are banning them. So what's the hook of fidget spinners?...