Strategy

Market to Target: Fitness

Advantages

There’s little pain and lots of gain for distributors who bulk up on the growing exerci...

Find Your Sole-Mate

Web Exclusive

First impressions matter. Just like dating, brands should put their best feet forward w...

How to Digitize for Multi-Head Embroidery Production

Digitizing for single- and multi-head mach...

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MLB Star Bryce Harper Is Half-Turkey In Wacky “Gobblehead” Promotion

Hide your children: There is a new...

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Crazy Kentucky Derby Hats Are the Life of the Party

For spectators at Churchill Downs, Derby f...

Ten Miles of Promos at the Broad Street Run

Web Exclusive

Nearly 40,000 people channeled their inner Rocky on Sunday morning for the 38 th ...

Researchers Create Biodegradable Wearable Sensors

Web Exclusive

Instead of tossing your old tech in the trash or stashing it in a junk drawer when...

I Earned My BASI: Rob Thoresen

Web Exclusive

Rob Thoresen , a Chicagoland native, moved to Minnesota and joined M.A. Apparel...

Tips for a Great Eye-Catching Statement Piece

Wearables

Combine lace, satin and rhinestones to make an eye-catching statement.

Utah Jazz Make Statement with T-shirt

Nobody disses the state of Utah. ...

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2017 Wearables T-Shirt Challenge for Charity

Vote for your favorite T-shirt now.

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3 Tips to Streamline Your Business with Tech

Added efficiency is not just a matter of...

Quiz: How Much Do You Know About Social Media?

In the June issue of Wearables, we'll be...

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Video: Celebrating Star Wars Day!

What happens when you put two Star Wars...

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Sleek Golf and Sport Bags

No matter what sport someone plays...

Q&A: Understanding the Embroidery Machine Picker

Wearables

Your embroidery machine’s picker works with the trimmer and upper thread catcher to con...

An Easy Cure for Ailing Color Separations

Wearables

The softened edges Adobe Photoshop creates when it converts vectors to rasters is the d...

Playing Matchmaker

Wearables

The best way to get an exact color match is to purchase an ink mixing system that uses ...

Hong Kong Gift Fair Showcases Hot New Promo Items

Web Exclusive

Held last week from April 27-30, the Hong Kong Gift Fair, now in its 32nd year,...

Toronto's Tees: Terrible or Too Cool?

Web Exclusive

The Toronto Raptors have a knack for creating a buzz with their gameday giveaway...

Video: Promo Product State and Regional Sales Report

Web Exclusive

Promotional product sales in 2016 were $23 billion and saw growth at a rate of 3.1%....