Sara Lavenduski

  • Senior Editor of Advantages

I write for Advantages magazine on behalf of our awesome distributor members in the U.S. and Canada!

Promo Apparel Trends By Age -schedule

With retail styles now widely available, the promotional products industry can offer st...

Promo Apparel Trends By Age -schedule (1)

With retail styles now widely available, the promotional products industry can offer st...

Prime Line’s Shulman Stepping Down

Top 40 supplier Prime Line (asi/79530) has announced that Paula Shulman will step...

Promo Apparel Trends By Age

With retail styles now widely available, the promotional products industry can offer st...

Legal Cannabis Bill Passes Canadian House, Heads to Senate

Full-scale legalization of marijuana is one step closer to becoming a reality in...

CPSC Recalls Carabiners, Children’s PJs

The U.S. Consumer Product Safety Commission (CPSC) has issued an official recall for...

Economy Watch: October Housing Numbers Exceed Expectations

Homebuilding rates in the U.S. increased in October, halting several months of...

*NSYNC to Release ’90s-Inspired Branded Merch

Millennials, rejoice! Iconic '90s boy band *NSYNC will be teaming up with global...

Stormtech Welcomes New Canadian Sales Manager

Stormtech Performance Apparel (asi/89869) announces that industry veteran Mike Oliver...

Case Study: Leveraging LinkedIn

Harnessing the power of this social media platform has taken one distributor’s sales sk...

CPSC Recalls Children’s Outerwear

The U.S. Consumer Product Safety Commission (CPSC) has issued official recalls for...

Legal Cannabis Producers in Canada Propose Advertising Standards

The debate continues in Canada over how marijuana will be promoted and advertised to...

CPSC Recalls Children’s Sleepwear

The U.S. Consumer Product Safety Commission (CPSC) has issued official recalls for...

Cimpress Reports Sales; Plans to Cut Vistaprint Jobs

Top 40 distributor Cimpress (asi/162149), owner of Vistaprint and National Pen,...

Report: Amazon to Offer Its Own Private-Label Athletic Apparel

Amazon's massive growth is showing no sign of slowing down, and now the e-commerce...

Canadian Promo Market News – September/October 2017

Starline Industries (asi/89213) welcomes Alex Jovetic as the company's new vice...

TNT Makes an Appearance on Dragons’ Den

The Next Trend Designs (TNT, asi/283375) announces that president and chief inventor...

Redwood Classics Apparel’s Kathy Cheng Named WBE Canada Ambassador 2017

Redwood Classics Apparel (asi/81627) announces that President Kathy Cheng was...

Taco Bell, Forever 21 Launch Joint Fashion Line

Promotional clothing lines are a serious marketing opportunity for brands. Need...

Report: Russian Group Used Promo Apparel to Stoke Discord in U.S.

In a curious turn of events, the investigation into Russia's meddling in the 2016...

Case Study: The Fun Factor

This California company sells and lives by a simple motto.

‘Merchandise on a Mission’: Promo Products Making a Difference

Will Valentine is a merchant adventurer at Ethix Merch (asi/189731), a distributor...

Gaming Company Allows Fans to Print 3-D Merch

Valve, the parent company of gaming franchises such as "Dota 2," "Counter-Strike:...

Case Study: High Expectations

This Florida distributor nurtures a culture of team selling and giving back to the comm...

Sports Bottle Market to Grow by 6.15% Through 2021

A new report by Technavio has found that the global sports bottle market is poised to...