Sara Lavenduski

  • Senior Editor of Advantages

I write for Advantages magazine on behalf of our awesome distributor members in the U.S. and Canada!

How To Handle An Order Error

The number-one objective should be fixing the problem. 1. Address the Error...

5 Tips to Boost Your Positivity

Five tips for embracing a healthy attitude. 1. Focus on Perceptions Your...

Case Study: Good Hair Day

Products with broad and niche appeal work for a direct-sales hair-care line.

Case Study: Morning Joe

Popular giveaways work well for this TV news station.

Distributor Feeds Local Needy Families

Bucks County, Pennsylvania, just to the north of Philadelphia, is an area of rolling...

Overcome Common Sales Objections

1. Do Your Research Before calling your prospect, research their company and any...

Case Study: A Helping Hand

This small-town distributor helped create the entire brand identity for a senior care c...

Case Study: Spirited Swag

A Kentucky moonshine distillery gets a fresh apparel makeover.

Case Study: Brand Launch

A biopharma startup gets the word out before its drug hits the market.

Distributor Tip: Bring Suppliers on Sales Calls

Still guarding client info from even your most trusted vendors? Here's a trick to...

Power to the Girls

This Top 40 distributor showed support for its majority-female workforce with an in-hou...

I Earned My BASI: Rachel Leone

Rachel Leone, president of Leone Marketing Solutions (asi/251966), talks about how...

How to Attract More Twitter Followers

Using Twitter for your business can help boost visibility. Use these 6 tips to get...

Distributor Salesperson of the Year Finalist - Michael Levitt

Check out the Advantages Distributor Salesperson of the Year finalists. ...

Vatican-Approved Backpacks and Branded Items

In the months leading up to the Catholic Church's World Youth Day 2016, preparations...

Artist Suspends Thread Art From Ceilings

Canadian artist Amanda McCavour's stitched creations showcase just what thread can...

Case Study: A Perfect Fit

Bruce Weiser, owner of Spire Printing & Packaging, LLC (asi/332401) in New York City, r...

All Together Now

Double the sales and twice the versatility? Just look to the rising demand for layered...

How To Print for Retail

Well-Known retailers up-and-coming clothing lines have a need for screen printing .To s...

Supplier Celebrates 30 Years of Success

This family-owned supplier celebrates an impressive number of industry awards.

Promo Company Uses 3D Printers to Change Lives

This promotional company is using in-house 3-D technology to change lives.

Sunglasses

Sunglasses Almost 22 million Americans over 40 have cataracts. Many of those cases...

Case Study: Pet Friendly

While exact numbers are uncertain, the ASPCA estimates there are tens of millions...

Scan and Save

In the blink of an eye, he was gone. A young autistic boy was at a crowded...

Billing Scores With Women in Motorcycle Club

To create fellowship and community, the nonprofit Combat Veterans Motorcycle...