Theresa Hegel is executive editor of digital content for ASI Media and spearheads its award-winning sustainability-focused resource hub Promo for the Planet. In addition to sustainability, Theresa writes about apparel trends and decoration. During her tenure at ASI, she’s won five Jesse H. Neal Awards, including in 2023 for “Best Range of Work by a Single Author.”
The eternal concern of landing an order has become top priority once again.
The CEO of the Eagan, MN-based sustainable apparel supplier says her company has commit...
The Las Vegas woman regularly volunteers at Living Grace Homes, which provides transiti...
From creating logos to writing detailed product copy, generative artificial intelligenc...
ChatGPT and other generative AI can help with productivity, but there are mounting exam...
Consumers across generations say they’re willing to spend more on sustainably made goods.
Workplace shifts, generational differences and the quest for comfort have all played a ...
More companies in promo and beyond have been touting their status as a B Corp. Demand f...
Amid rising demand for sustainability and increased environmental regulation, CSOs are ...
The industry can’t ignore it any longer, which is why ASI Media is launching Promo for ...
Several apparel brands are using QR codes and NFC technology to create “digital passpor...
After two years of postponements, cancellations and limited attendance, blockbuster eve...
After two years of postponements, cancellations and limited attendance, blockbuster eve...
Find out what makes this distributor a top promo industry workplace.
Find out what makes this supplier a top promo industry workplace.
Virtual worlds and goods are part of an economy worth billions. Now, a handful of promo...
Take a spin around the color wheel with these six of-the-moment monochromatic looks.
If you’re just getting started or simply need a refresher, here are top strategies from...
When it comes to professional networking and thought leadership, this business platform...
The pandemic forced promo companies to lay off staff. Now that they’re ready to hire ag...
How it started: a cold call gone awry. How it's going: an unbreakable friendship...
He's the mayor of a tiny lakeside city (Long Beach, MN - population 350 and counting)...
Marketers believe artificial intelligence will play a large role in their industry in...
Many online fulfillment platforms and digital printing companies saw massive gains in t...